What is Golden Path?

1 min read

🏆 What is a Golden Path?

🤖 AI-powered analysis that helps you:

  • Define the optimal path to time-to-value
  • Spot why users deviate from it

🤔 Why Golden Path?

  • Tracks the right sequence of actions — not URLs — for each intent
  • Groups users by their distance from the Golden Path
  • Explains why they deviate: friction points, patterns & workarounds
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Please download our chrome extension to record your golden path

🏎️ How Golden Path works:

  • Extract user flow (action sequence) from session replays — via Genie + AI pipeline
  • Scan all sessions → find relevant ones → measure deviation → answer the why
  • Per user & per group: summarised insights → cause, friction points, workarounds, drop-offs
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See here for more information on Genie

👷🏻‍♀️ How we are currently improving Golden path

  • Scaling & latency — chain of light, accurate models for high-volume sessions
  • Accuracy & detail — pulling deeper signals from session JSON to explain every deviation
  • Explainability & hypotheses — linking GP to Hypothesis Testing for validation, plus richer “why” metrics

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